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Insights From An Inbound Marketing Agency

Which Type of Marketing is Right for Your Company to Bring in the Best Results?

When you’re crunching the numbers on your business and analyzing statistics from the past year - do me a favor and think...

Todd Laire
By Todd Laire
on Sep 26, 2018 8:10:00 AM
Smart Ways to Manage Your Facebook Ads

Facebook advertising can be a logical place to start with paid advertising, especially for the small business. Facebook...

Lisa Morgan
By Lisa Morgan
on Sep 18, 2018 11:31:11 AM
9 Things That Aren't Free Ebooks to Get More Leads Through Your Website

Content marketing is the kingpin of any business's marketing strategy for getting inbound leads through its website. With...

Molly Rigatti
By Molly Rigatti
on Sep 11, 2018 10:55:23 AM
Which social media metrics are most important?

You identify your audience. You write compelling copy. You create dynamic, on-brand visuals. Now what?

To intelligently...

Diana Biffl
By Diana Biffl
on Sep 4, 2018 12:16:35 PM
How to Design a Killer LinkedIn Ad

If you’re trying to reach business professionals online LinkedIn is the number one channel to get to them effectively. You...

Cristina Miller
By Cristina Miller
on Aug 28, 2018 11:35:05 AM
Excel Isn't Cutting it: Using a CRM to Grow Your Business Relationships

 Remember the scene from “Death of a Salesman” when protagonist Willie Loman meets with a repeat buyer? He starts yakking...

The Laire Group Team
By The Laire Group Team
on Jul 25, 2018 6:23:32 PM
I Went to FusionConf in Charlotte NC - Here's Why You Should, Too

Ever since I was little, I've always been fascinated by design - how it tells a story, organizes information, and...

Cristina Miller
By Cristina Miller
on Jul 11, 2018 7:04:00 AM
The Cost of Social Media Marketing for Small Businesses

Why should you bother outsourcing your social media marketing? I’m sure you have people on your team who are more than...

The Laire Group Team
By The Laire Group Team
on Jul 10, 2018 5:04:00 PM
9 Dos and Don’ts of Contact Forms

The purpose of a contact form is to allow users to contact your business when they’re ready for more information and to help...

Jessica Strahan
By Jessica Strahan
on Jul 10, 2018 2:05:14 PM
A Guide to Creating a Successful Landing Page

A successful landing page has a very specific purpose. The idea is to capture leads through form submissions. That’s it and...

The Laire Group Team
By The Laire Group Team
on Jul 4, 2018 9:02:47 AM
Problems (and Solutions) with Lead Nurturing

Business is all about relationships; that’s why lead nurturing is so important. Lead nurturing is an ongoing process that...

Jessica Strahan
By Jessica Strahan
on Jul 3, 2018 8:47:00 AM
How to Turn Your Website Visitors Into Leads

So you've got a website for your business... that's great! Maybe you've even optimized and marketed it to help bring in more...

Molly Rigatti
By Molly Rigatti
on Jun 27, 2018 7:04:00 AM

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